Canadian Soccer League Partners with WSC Sports to Bring Live AI Highlights to CFL Fantasy

CFL Fantasy Game Brings Real-Time Highlights of Player’s Best Moments to Fans; WSC Sports will Add Automatic Highlights to New Player Cards

Toronto and New York – August 8, 2023 – WSC Sports, a global leader in AI-powered video content, and the Canadian Football League (CFL) today announced an extension of their partnership to bring real-time highlights to audiences. CFL fantasy and CFL All-Star Fan Vote. WSC Sports’ cloud-based AI-powered solution analyzes every match in real-time and will automatically create and distribute highlights to interactive league matches, enhancing the fan experience. This partnership is an example of how WSC Sports technology can be integrated within the larger gaming ecosystem.

“At WSC Sports, we are constantly evolving, innovating and finding new ways to seamlessly incorporate our technology into our partners’ platforms, captivating and enhancing their community of fans,” said Aviv Arnon, Chief Business Development Officer at WSC Sports. “We are excited to enhance the Canadian Soccer League’s interactive gameplay and bring fans closer to their favorite players throughout the season.”

“Our partnership with WSC Sports is another step forward in expanding our digital offerings for fans,” said Tyler Mazereeuw, Chief Commercial Officer at CFL. “From our interactive experience CFL Game Zoneincluding CFL Fantasy and CFL All-Star Fan Vote, to our rich original content CFL. ca and across our social channels, we provide fans with an engaging and entertaining online experience that matches the fun and excitement they see every week on the pitch.”

CFL Fantasy is a free game where users work within a pay limit each week to come up with the most productive roster of the entire season. The CFL All-Star Fan Vote, held in the fall, is an opportunity for fans to vote for the best player in the league alongside members of the media and head coaches. Real-time highlights generated by WSC Sports technology will now be integrated directly into the new player cards, which also include stats and facial photos, allowing fans to stay up-to-date with their favorite players from anywhere.

About WSC Sports:

WSC Sports automates the creation and distribution of highlights for more than 350 teams, leagues, federations and broadcast partners around the world, including the NBA, ESPN, YouTubeTV, NHL, Bleacher Report and the Pac-12.

Leveraging advanced AI technology, WSC Sports’ proprietary platform analyzes live sports, identifies every event that occurs in the game, and in real-time creates and publishes short customized videos. This allows sports media rights owners to maximize the use of their content, creating new revenue streams and personalized fan experiences across every platform for every type of fan.

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About the Canadian Soccer League:

Built on the foundation of more than 110 years of football tradition and history, the Canadian Soccer League features nine teams, millions of fans, and a commitment to serving community, as well as elite sport. To stay up to date with CFL news, visit CFL. ca.

Hadwin Floyd

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