John Morayniss, Patrice Theroux, Jeff Lynas, and Nelson Kuo-Lee—all veteran executives from Entertainment One—have launched Blink Studios, a Canada-based indie banner that will develop and produce scripted and unscripted content.

Endeavor Content will act as the lead strategic investor in Blink, which will be headquartered in Toronto with offices in Los Angeles, with Endeavor co-president Chris Rice joining the outfit as a board member. Endeavor will also be Blink’s priority distribution partner.

Former CBC chief Kirstine Stewart has been appointed non-executive chairman of the board for a company that, in addition to producing content, plans to invest in a Canadian production company.

“When we first started our discussions with Chris and Graham [Taylor]we feel that there is an immediate understanding and alignment of why we are so passionate about building world-class Canadian indie and how we will achieve success with new and improved creative-first approaches and strategies,” said Morayniss.

Added Rice and Taylor: “We are thrilled to be in business with such a phenomenal team and to help support the building of a business that relies so heavily on Canadian talent. Blink is poised to invest in the most established producers and very exciting new voices coming from Canada – where there is a huge opportunity.”

Morayniss joined eOne to launch his television business and served as CEO of eOne TV. Theroux served as president of the film and television company, Lynas handled the day-to-day operations of eOne television, while Kuo-Lee previously served as coo and cfo of eOne.

In 2019, Toy maker Hasbro acquired eOne as part of a $4 billion cash transaction. Most recently, at its peak this year, the company slashed its film and TV workforce by 10 percent.